You may have read some of our recent social media posts and asked yourself “what is Microsoft Dynamics 365?” Truth be told, it’s a common question. 

Unfortunately, the answer to the question of what is Microsoft Dynamics 365 isn’t all that simple. It’s suite of tools can help you better understand how your company deploys resources toward each of its functions while making collaboration between teams more seamless than ever.

But, of course, we’ve said the same about other software in the past. What is it that really sets Dynamics 365 apart from other systems? Or, if we want to go back to our original question: What is Microsoft Dynamics 365? Here’s a quick primer.

So, What is Microsoft Dynamics 365?

At the most basic level, Dynamics 365 is an enterprise resource planning (ERP) system. ERP systems track both business resources, such as cash and raw materials, as well as commitments such as payroll and purchase orders. 

With all of this data in one place, your company’s management team can easily detect trends and react accordingly. It can also help your business uncover areas of strength of which you might not otherwise be aware. Upon finding this previously unknown area of strength, your company can incorporate it into its strategy and leverage it moving forward. 

Newer ERP systems also incorporate customer relationship management systems (CRM) into their capabilities. CRM systems allow your sales, marketing and customer relations teams record customer interactions. With this data, you can better understand the value of individual accounts and from there decide whether to promote premium services or cross-sell other products or services your company offers. 

It’s fairly easy to see the general value of an ERP system. But why Dynamics 365? 

The two main advantages Dynamics 365 has over other ERP systems are its operational planning capabilities and customizability. We’ll start with the operational features.

Regardless of whether your company is a manufacturer with complex supply chains or a company that offers services for others, you need a capable operational planning system. Dynamics 365 lets your operations teams resolve product quality issues in the moment by giving managers in-depth access into the production process. 

Perhaps more importantly, the system uses AI functionality to forecast product demand by monitoring past sales data. You longer need to worry about the uncertainty surrounding whether you will become over-stocked or under-stocked as a result of an unexpected change in demand. 

But let’s say instead you’re the owner of a consulting business. You rarely deal with the supply chain in your line of work. You are, however, almost always taking on projects with other organizations. Dynamics 365 can be employed the moment the bidding process starts by giving your more accurate quotes and forecasting around the scope and scale of the project. Once your company lands the project, you can then make sure individuals with the skills needed to complete the project are assigned to the team and their expenses are forecasted. 

There are also so many other operational tools at your disposal with Dynamics 365, but we don’t want to neglect to talk with you about the degree to which you can customize your Dynamics 365 platform. 

Dynamics 365 uses a no-code application development process. If that sounds technical, it’s far from it. With no-code apps, you can easily customize your user interface without much in the way of technical expertise. So, rather than simply using the software out of the box, you can decide what features are most important to your employees and customers and make sure they’re easy to access on the platform. 

As mentioned earlier, there’s a lot left to cover. We would be happy to walk you through the platform and help you envision how it can help transform your business and give your team access to insights you likely never thought you could acquire. 

Contact us today for a free consultation!

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